audience analysis
Audience Analysis: Generation Z, analyze the following, using relevant headings, in a Word document:
values, beliefs, and norms that may impact this campaign;
audience-related challenges (hot buttons) that may arise or that you should avoid;
networks that connect with the audience directly or indirectly:
– organizations,
– leaders,
– opinion leaders,
– activities,
– habits,
– cultural celebrations, and/or
– religious affiliations and interests of the group, especially any that you could piggyback on, partner with, or incorporate into your campaign; and
multicultural media outlets consumed by or targeting your audience:
– traditional media (TV, radio, talk shows, news, etc.) and
– social media (platforms, influencers, blogs, bloggers, etc.).
list out, not in the form of essay
https://www.nielsen.com/us/en/press-releases/2019/african-american-spending-power-demands-that-marketers-show-more-love-and-support-for-black-culture/
https://www.nielsen.com/us/en/insights/report/2019/connectivity-drives-the-asian-american-consumer-journey/
https://www.pewresearch.org/fact-tank/2020/07/13/activism-on-social-media-varies-by-race-and-ethnicity-age-political-party/
These are some recommend sources, you can decide use them or not, indicate references
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