Strategic Management

For this assignment, you will plan out the operations, technology, management, and organization for your non-alcoholic beverage (NAB) company which specializes in producing and selling Bubble Tea.

Write an 8-page paper in which you provide the following information below:

—Operations Plan (12 pages)—

1. Create an operations plan for your NAB company. In this plan include details on the key aspects of operations such as the type of facilities used to produce your beverages, the production process, equipment and labor force.

2. Consider whether you will rent or buy your facilities. Research the equipment you will need (vats, refrigerators, burners, ovens, bottling equipment, and so on), whether you will rent or buy, how you will maintain and clean the equipment, and so forth. Consider your distribution method. How will you stay abreast of new developments in your industry? What new products do you have in development now, in addition to your flagship product?

3. Describe your research and development activities and explain how they will contribute to the company.

—-Technology Plan (12 pages)—-

4.. Create a technology plan for your company.  Consider the type of technology your company will use to conduct the following activities: managing personnel; taking, fulfilling, and tracking orders; managing inventory; communicating with customers and providing customer service; and producing your beverage

—Management and Organization (12 pages)—

5. Create a management plan for your NAB company. List the key members of your management team, the responsibilities theyll have in your company and the compensation theyll receive. Give details on their work background and experience.

6. Outline your companys management hierarchy with a simple flow chart.

—Create an ethics and social responsibility plan (1-2 pages)—

7. Describe the ways in which your company is committed to being a good corporate citizen. Consider the following areas:
o    Creating jobs
o    Following the laws of every jurisdiction in which your company operates
o    Fair and honest treatment of employees
o    Non-discrimination of employees and increasing diversity of your work force

8. Discuss how your companys activities will affect the environment and identify the steps you will take to mitigate any negative impacts. Consider such issues as your choice of packaging, disposal of bottles/packages by consumers, and your use of resources, such as water in areas where water may be scarce.

9. Determine any health issues/claims related to the product you are making, whether negative or positive. Suggest the strategy your company will use to mitigate any negative issues and to ensure any positive claims are true.

 

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