Research Proposal And Service Management
Assignment Requirements
3 1/2 pages are for status management please write more on question B and just answer question C
2 1/2 page goes to the research proposal
Make sure my two variables are measured very well and understandable which are customer service quality and customer Abstract:
Add an example of a real psychometric -Scale about customer service as a sample, (most be taken from some author that already did it, don’t come up with ur won Scale) don’t forget to reference this psychometric -Scale and make sure its simple customer service psychometric -Scale because its my research proposal which mean I will use it and do it with my final report next semester.
Add one more Literature Review about the same topic to support
The weakness and strength of cross-sectional study
Understand the value and the important of using this psychometric -Scale to measure these concepts
And he told us to talk abt the sample which is under Procedure, so I kind I did talk about it but he said I can add the stratified sample prove our chances to get better results
IMPORTANT:
Where possible use previously developed and validated ‘scale/s’ to measure the variables/concepts of interest
_ DO NOT write your own questions to measure a variable or concept that already has a validated scale available!
Finally make sure that my whole assignment not more than 3200 words.
The following is the final writing about my assignment which I need you to help me with tha detailed above, plz highlight for me the changes that u will do so I know.
“To what extent does customer service quality related to customer loyalty towards banks in Auckland Central, New Zealand? “
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