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Infographic assignment

ubject Advertising
Topic Infographic assignment
Type Essay
Level College
Style APA
Sources 5
Language English(U.S.)
Description
Infographic Assignment Guideline
You are asked to prepare an infographic representing what you learned from this class and any additional resources you have encountered on this topic. The infographic assignment is an exercise demonstrating your ability to comprehend, apply, analyze, synthesize, and evaluate the module in a visual format.
Infographic assignment topics:

Select a debatable topic from the topics taught in advertising and society. Your infographic assignment will provide information to the general public by addressing both of the points to the question and stating your position and arguments. Pardun (2013)’s Advertising and Society: an introduction is a great resource for you to work on this assignment.

Examples of the topics may include (but are not limited to):
• Advertising does more harm than good.
• Should we ban fast food advertising to children under 12 years old?
• Are Stereotypes in Advertising good or bad?
• Is advertising responsible for excessive consumption/sexism/racial discrimination?
• Is product placement/native advertising/sponsored content in entertainment media clever or deceptive?
• Is food and beverage advergame an inappropriate or ethical advertising strategy?
• Is behavior-targeting social media advertising an invasion of privacy?
• Are advertising controversial products such as tobacco, alcohol unethical and should be strictly regulated?
• Should we ban negative political advertising?
• You name it.

Infographic assignment components:

To bring clarity to that demonstration, your infographic should

• Address one topic in advertising and society you choose
? Provide an introduction of the topic or the problem
? Discuss both sides of the coins (pros and cons)
• Highlight any critiques you have and demonstrate your critical thinking
? State which side of perspectives you agree
? Provide your justification with evidence
? Offer any additional personal thoughts you have of the material presented
• Be creative with this infographic and make it look visually appealing
• Have clear and logical organization, good quality of writing and appropriate use of references and citations (APA style).

Infographic tools:

Please be creative with this infographic and make it look visually appealing; you can do this in something as simple as PowerPoint or using a web-based tool such as those listed here: http://www.creativebloq.com/infographic/tools-2131971.

Evaluation Rubrics:

Grading of the final project will primarily focus on whether students have followed instructions, applied the concepts from the course correctly, and met the final project’s learning objectives.

Components
Points
Use course concepts accurately and appropriately in the infographic about this issue:
• Introduce and explain the issue well
• Discuss the pros and cons
20
Demonstrate critical thinking; provid real-life examples and personal thoughts
15
Infographic is creative and visually appealing
10
Organization is logical and easy to follow
5
Quality of writing and clarity
5
Appropriate use of citations and references (APA style)
5
Submitted to discussion board and interacted with 3 students*
BONUS 5
Total
60
Spacing Double
Pages 2

 

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