External Environmental Scan Research Paper
There are many elements that can go into an environmental scan, and your analysis will depend on the nature of your business unit, product portfolio, target market, and other factors related to the scope of your business. Your environmental scan should include some or all of the following elements:Although your analysis will be tailored to your specific business, be sure to cover the following:Write a 3-page report in Word format. Apply APA standards to citation of sources.
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