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For this assignment write at least 550words answering the following. Please cite 5 references in APA format.

Celebrities often contract to endorse a product. Should they use the product regularly, or even like the product before they are allowed to claim that they endorse the product?
If you were assigned to sell a product called Sweet Treats with the slogan, so sweet, it will make you tweet, but you thought the product tasted sour, and not at all sweet, what would you do?
Explore where the line is between harmlessly implying that someone is promoting a product, and someone dishonestly claiming that they genuinely believe the product is the best.
Consider the impact information on a products supply chain might have in this context? Should, for example, a celebrity endorses a product if the products manufacturing depends upon a supply chain with negative impact on the environment, for example? Suppose the product itself relies upon ethical suppliers, but other products in the organizations supply chain might not? Any change?

 

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