Any topic (writer’s choice)
NETFLIX AND BLOCKBUSTER PAPER
IN THIS PAPER YOU WILL ANALYZE WHY NETFLIX THRIVED AND WHY BLOCKBUSTER FAILED. I.E. WHY DID NETFLIX ADAPT and CHANGE while BLOCKBUSTER FAILED TO DO SO…
You will have to incorporate the course material learned up to this point. Especially theories on ORGANIZATIONAL CHANGE and LEADING CHANGE
THE PAPER IS – 3 -4 PAGES
NOT INCLUDING TITLE PAGE AND REFERENCE PAGE
There is no such case. You just have to gather information on why Blockbuster failed and Netflix survived and have to evaluate that reasoning in regards to various theories (such as Lewin’s theory, backward and Harris change formula……………so on )which you had learned in the class.
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