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Final Project-Creating an Online Community

New York Stock Exchange As you have seen throughout the course, new media holds the power to bring people together as communities. Businesses and organizations around the world have recognized the importance of such communities, and developing online spaces for people to come together is now big business. In your Proposal and Annotated Bibliography, you selected a topic for a multimedia presentation proposing a New Media venture that will use what you have learned (during this course) to create a community for your chosen group. Now its time to present what you have learned as a multimedia presentation to potential investors in your new media venture to convince them why your new media venture will succeed.

To help you think about how you might present a pitch for your new media venture, you may want to review pitches that entrepreneurs have offered on the TV Shark Tank such as this one, Cate App (Links to an external site.) [Video file, 11:07 minutes] 

This assignment requires you to create a multimedia presentation. Imagine that you are presenting a pitch to investors to convince them to fund your new media product. Your multimedia presentation may be presented in the form of a slideshow using presentation software such as PowerPoint (Links to an external site.) or Prezi (Links to an external site.), a video, a podcast (Links to an external site.), or another form that is appropriate to your topic and allows for the use of more than one medium, such as text, video, audio, etc. This activity aligns with module outcomes 1, 2 and 3.

Writing Requirements:

An introduction providing an overview of your topic and your new media venture. Why should investors be interested in your product or service?
A discussion of who your audience will be and why they need your product or service. What do you know about the audiences demographics? How will you use what you know to tailor your product or service to their needs and their expectations about new media? What research supports the need for this product or service?
An analysis of how your new media venture will build a community. What elements will help it succeed? How can you use what youve learned about communities to make your product or service more effective?
An identification of at least one ethical concern that might arise from your new media venture and an analysis of how you plan to address that concern. Some potential issues might include the potential for cyberbullying, the digital divide, catfishing, etc.
A conclusion that sums up your product or service and tries to convince investors to finance you.
Technical Requirements:

Present a slideshow of 10-12 slides, a video or podcast of no less than 6 minutes, or an equivalent presentation in another format.
Use at least one multimedia element such as an information-rich visual aid (such as a graph or chart), an audio component (such as a sound bite), or an embedded video.
Please refer to subject guide (Links to an external site.) in the Excelsior Library to help you perform research. Find 5 resources outside the course to support or develop your ideas. You may use the resources from your M4A1 Annotated Bibliography.
In addition, use and cite at least 2-3 resources from the course in your presentation as well.
Cite the text, specified readings, and research (with page numbers) and reference them at the end of the presentation using APA style.

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