Developing an Advocacy Campaign

When someone has a body mass index (BMI) of 30 or higher, they are considered to be obese (Centers for Disease Control and Prevention (CDC), 2016). According to the CDC (2011), obesity is the second highest health issue among adult Latinos. From the United States Census Bureau (2015), Hispanics represented 17.6% of the United States population. In 2003 to 2006, 30% of Mexican American women were more likely to be obese than non-Hispanic white women (National Hispanic Caucus of State Legislators, 2010).

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